The term "Taco Tuesday" is used in homes, school cafeterias and restaurants throughout the country. Therefore, some people have considered basketball superstar LeBron James' recent move to trademark it to be somewhat audacious.
As a business owner, you probably rely on nondisclosure agreements (NDAs) to help protect your intellectual property (IP). Well-drafted, strictly enforced NDAs are certainly a good first step.
When you think of The Andy Griffith Show, you can't help but hear the iconic whistled theme song in your head. Watching an episode of that series without the theme song just wouldn't feel right.
As a business owner, you have to trust your employees with your intellectual property (IP) for them to do their jobs. Nondisclosure agreements (NDAs) can outline what information the people who work for you are required to keep confidential. They can also help you take legal action against anyone who fails to protect your IP.
You've taken a multitude of steps to protect your company's intellectual property (IP). You have nondisclosure agreements in place. You've trained your employees on the risks of disclosing information to those not authorized to have it. However, your IP could still be at risk of theft by cybercriminals continue to target intellectual property.
Peloton has become a premier name in home fitness in the seven years since it was founded. Its appeal isn't just its machines, like its stationary bikes, which sell for about $2,000. It's the classes you can watch on the machines as you work out for a $39 monthly membership fee.
Facebook is taking aim at four Chinese companies over their use of multiple websites designed to mimic Facebook's holdings.
Works that you create are your intellectual property. This can include things like songs, poems, books or choreography. If you have any of these, you might be interested in protecting them so that others can't just take them. Unfortunately, there might be times when there are people who do try to steal your works. In these cases, you will have to take steps to get them to stop using your intellectual property.
Have you ever heard someone say that they do not think intellectual property violations are all that important? It's just information, they say. They don't feel like someone should be able to own it or protect it the same way that they can a physical asset.
You could argue that intellectual property has never been as vulnerable as it is today and that much of the blame lies on the rise of the internet.